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Media Relations Training

By: Dave Griffiths

"The benefit of writing is to create a space in which other people can think." E. Schlossberg, Writer

"According to some studies, people's greatest fear is public speaking. The next is dying. Does that sound correct? That means to the normal everyday person, if you go to a funeral, you're better off expired than giving the eulogy." John Steinbeck, Writer

If you are writing and speaking in public, powerful communication begins and ends with the what -- the content. The how will come much easier. Once writing training and presentation skills training help you in gaining power (and you will have confidence because you'll be a trained pro) you'll have no worries writing or speaking in public.

To get there, aided by writing training, remember the three foundations of effective communication, whether written or spoken:

Writing is thinking. Compared to a spontaneous conversation, writing -- whether a presentation to a client or a report for the boss or a sales proposal -- furnishes you the time to show how smart you are.

Know your audience and your readers. How much do they know already? Are they novices? Do they want to be amused or instructed or persuaded? What do you want them to get from your email?

Plan and revise and, in the case of delivering presentation skills training, practice. If you do not proof your work with care before hitting the "send" button, or rehearse the details and delivery of your presentation, you risk looking sloppy and unprofessional. It's called QC (quality control), and without it excellent communication is almost impossible.

Dave G., Presentation Skills Trainer

Article Source: http://www.ezx-articles.com

To find out more about me and how I can assist you in achieving your goals for more effective business communication -- including writing training, writing seminars, business communication skills, and presentation skills training -- please visit my website at www.davegriffithscommunications.com.

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